Opening up another lane altogether, critically acclaimed Atlanta rapper HUNXHO leans into his lifelong passion for R&B on his slick, sultry, and seductive new project, “For Her,” out via 300 Entertainment.

This time around, he shows up for his female fans more than ever before, he embraces a different level of unfiltered vulnerability. In the process, he dedicates this undeniable and unshakable body of work to his female fanbase.

HUNXHO heralds the mixtape with the music video for the single “Your Friends.” The track layers his mesmerizing vocals over a simmering beat as he wonders, “What you doing? Where you been? Where you going? You with your friends?” However, he admits, “I don’t like them. I’m just saying.”

Directed by SHOWTIMESHOWTIME and BagTalk Filmz, the accompanying music video stars rising Memphis star and Quality Control phenom Gloss Up. The video finds HUNXHO in the midst of a back and forth with Gloss, leaving her to make a choice of choosing him or her friends for the night. These rising stars also both recently joined Lil Baby on the IOU tour and continue to turn heads.

In the past year, he has delivered high quality projects at a breathless pace with “For Her,” marking his fourth thus far. Still he shows no signs of stopping or slowing down.