The most successful independent rapper in the game and Strange Music co-founder Tech N9ne unleashes his 22nd full-length album, “ASIN9NE.” As always, he’s brought out the big guns with his signature jaw-dropping flows, his high-speed cadences, and, arguably, his biggest guest list yet with his biggest guest ever.
To celebrate its arrival, he just shared the music video for the new single “Face Off” featuring Joey Cool, King Iso, and Dwayne Johnson.
As the most followed American in the world, Johnson has regularly shared a glimpse into an artist he keeps on heavy rotation, Tech N9ne. When Tech reached out and asked if he’d be willing to appear on the outro for “Face Off,” not only did Johnson agree, but he suggested doing his own verse and collaborating on the track.
Already dominating the global box office and TV ratings, Johnson now has his sights on the charts. Dwayne Johnson makes his historic rap debut, and he hits the rap music scene like an earthquake and a tidal wave all at once! Just like he took every other aspect of entertainment by storm, he’s doing so again.
I was talking to Dwayne and he let me know, ‘Dude, I want to go fast’. I said, ‘Okay, here we go!’ It’s about drive. It’s about power. We stay hungry. You know him the moment you hear him, and he kills it with Joey Cool and King Iso. You got four quasars on one track. This is history!
Tech N9ne
Orchestral production sets the tone before Tech devours the beat and drops a championship chorus, ‘They gonna rumble, they gonna take your face off.” Joey Cool and King ISO maintain the momentum with standout verses before Dwayne Johnson sends shockwaves through the track and the game! His eight bars hit with intense inspiration in syncopated succession and no holds-barred.
In the world of hip hop music, Tech N9ne and his Strange Music Record Label, 100% embody the powerful term known as OUTLAW MANA. I’ve been good friends with Tech for years now and of the many incredible qualities he brings to the hip hop game, the one anchor about his music that drives and motivates me daily is at his core, he doesn’t rap about bling, cash, money, fame….He raps about the important things; hunger, drive, passion, pain, some darkness, some hope and a lot of putting in the work with our own hands to make something happen. And best of all, if you’re willing to rumble with us, then get ready because we’re rippin’ your face off. As Tech says, the spirit of a lion describes our kindred souls, so it was my absolute honor to make my rap debut on Tech’s new album ‘ASIN9NE’ with Tech, Joey Cool & King Iso. I came in and added just a little gasoline to Tech’s already massive fire.
Dwayne Johnson
However, that’s just one of 17 tracks. Marking their third collaboration, Tech reunites with Lil Wayne on the otherworldly catchy “Too Good” also inviting Mumu Fresh along for the ride. A show of independent strength, multiplatinum phenomenon Russ and Snow Tha Product both pull up on the keyboard warrior-slaying “No See Umz,” and Tech’s distant cousin, longtime collaborator, and Bay Area legend E-40 hits the trail on “Clydesdale.” He revives his seminal group NNUTTHOWZE on the scorching “What Rhymes With Threat’ll Kill Ya” with Zkeircrow and Phlaque The Grimstress. Meanwhile, it all culminates on the uplifting and undeniable “Special” featuring Ashten Ray with Accents by T-Pain.
